CAMPAIGNS | SS25
SS25COLLECTION
A sun-drenched season in every frame — SS25 brings lightweight silhouettes, tonal contrasts, and silhouettes made to echo the rhythm of summer.
At Belavi Copenhagen, we choose materials with intention — and for summer, nothing beats TR-90. This ultra-lightweight polymer was made for sportswear, known for flexibility and strength. Our TR-90 frames stay snug even in heat and motion. Sweat increases grip, keeping the fit secure without pressure. Whether you're walking the city or lounging seaside, comfort stays consistent. It’s performance built to follow you — wherever summer takes you.
TR-90 isn’t just light — it’s resilient. Frames flex without breaking or losing shape. Unlike traditional plastics, they won’t warp or slip as temperatures rise. The material was designed for athletes — made for motion, not display. That’s why Belavi sunglasses stay secure and balanced in all conditions. Summer tests everything, and our materials are built to respond. Reliable structure. Minimal weight. Pure function.
Belavi Collection Visual
The SS25 collection draws from Copenhagen’s shifting summer moods — the slow glow of late sunsets, the breeze off the Øresund, and the energy of city life in motion. It’s made to mirror the duality between calm and pulse — between stillness and spontaneity.
Each frame is crafted to feel like part of your everyday ritual — whether it’s morning coffee at Gothersgade or an evening bike ride through the city. Shapes are refined, silhouettes are sharp, and everything is rooted in functional elegance that doesn’t ask for attention — it earns it.
Belavi frames are shaped by Scandinavian values — clarity, honesty, and balance. No excessive lines. No overcomplicated shapes. Just form following function in its purest expression. The result is eyewear that doesn’t shout — it endures.
We believe that design should feel effortless — timeless, not trendy. That’s why each pair is crafted with longevity in mind, both in style and substance. Built for the now, and made to stay relevant. Rooted in calm aesthetics. Ready for any season.

Other Belavi Stories

VIEW ALL STORIES